Samsara has become a dominant player in fleet telematics, particularly in North America. Its strength lies in giving fleet managers visibility of vehicles, drivers and basic compliance metrics through clean dashboards and alerts. For businesses focused on visibility alone, Samsara is a strong choice.
But increasingly, logistics managers, CIOs and innovation leads want more than another dashboard. They want to unify data across providers, automate workflows and prepare their fleets for AI-driven decision-making. That’s where Inauro’s Perspio™ platform stands apart.
This guide compares Samsara’s visibility-first model with Inauro’s system-agnostic approach, helping you decide which solution fits your needs best.
Quick comparison: Inauro vs Samsara
| Category | Samsara | Inauro (Perspio™) |
| Data integration & interoperability | Optimised for its own ecosystem; limited third-party flexibility. | System-agnostic data fusion across fleets, machinery and apps. |
| Workflow automation | In-platform workflow tools, but static and manual. | Dynamic cross-platform workflows with two-way integrations. |
| AI readiness & predictive analytics | Dashboards + alerts for fleet managers. | Prepares clean, fused data for predictive maintenance and AI insights. |
| Compliance & ESG reporting | Driver safety, ELD and compliance basics. | Adds ESG-ready reporting with normalised metrics across providers. |
| Deployment speed & scalability | Scales well within Samsara’s stack. | Scales across multiple systems and data sources. |
| Customer experience | Strong dashboards, but requires users to log into the platform to access data. | Operator-first design: data flows into tools you already use. |
What Samsara does well
Samsara offers wide fleet visibility. Its dashboards give logistics managers real-time data on:
- vehicle locations
- driver behaviour and safety alerts
- compliance basics like ELD and hours-of-service.
For businesses that need location data on their vehicles, Samsara delivers.
As Max Girault, Inauro’s Chief Commercial Officer, explains: “Samsara is quite advanced with operational workflows within the Samsara ecosystem. But it’s not a cooperative ecosystem; it’s a competitive ecosystem. They like to keep everything within their stack.”
In other words, Samsara works well if you want visibility inside its platform, but not if you need to connect data across multiple systems.
What Inauro does better
Inauro goes beyond visibility and populating dashboards. It’s about connecting systems so that data drives decisions.
- Data fusion: Perspio™ ingests data from any telematics provider or device. Unlike Samsara, which encourages users to stay within its ecosystem, Perspio™ integrates across fleets, machinery and apps. “We’ve got the ability to integrate all of those different systems back into a central brain without forcing people to use just one,” says Max.
- Workflow automation: Samsara’s tools are largely manual. In Perspio™, workflows are dynamic and automated. “We’ve never taken the view that people need to be inside our platform day in, day out. The key usage is done in the systems they already use,” Max explains. That means data flows into your systems wherever it’s most useful.
- AI readiness: Samsara provides static reports and alerts. Inauro prepares clean, fused data for predictive insights, providing the foundation for AI-driven fleet management. It enables predictive maintenance, optimised routing and proactive safety interventions.
- Compliance & ESG: While Samsara covers compliance basics, Perspio™ adds the ability to normalise data across providers, making ESG reporting easier.
For fleet managers, dashboards alone don’t always equal insight. Perspio™ transforms raw telematics into actionable workflows. CIOs need scalability, not another silo. Samsara scales inside its own stack, but often requires replacing existing systems. Perspio™ integrates with what you already have, thus reducing double-handling and delivering ROI faster.
Both Samsara and Inauro help logistics teams track fleets, but Inauro goes further by improving data integrity across systems, giving operators a single source of truth
FAQs: Fleet data, AI, and integration
Q: How do I turn fleet telematics data into actionable insights?
A: Dashboards provide visibility, but Perspio™ connects data across systems so insights trigger real-world actions: from scheduling maintenance to optimising routes.
Q: What’s the best way to improve data integrity in logistics?
A: Standardising inputs is key. Perspio™ cleans and fuses data from multiple sources, ensuring decisions are based on reliable, consistent information.
Q: How can I standardise data across multiple fleet telematics providers?
A: Inauro normalises data into a common language, so you can compare performance across providers without manual reconciliation.
Q: What role does AI readiness play in fleet management?
A: AI readiness means preparing clean, structured data for predictive insights. Inauro enables predictive maintenance, proactive safety and smarter planning.
Q: Why is data fusion more effective than just adding another telematics app?
A: Another app adds another silo. Data fusion unifies systems so information flows where you need it, supporting automation and predictive analytics.
When visibility paves the way for intelligence
If visibility (knowing where vehicles are, checking compliance basics) is all you need, Samsara is a good choice.
But most logistics businesses outgrow that quickly. “Samsara is built for eyeballs; people looking inside the platform,” says Max. “We’ve taken the opposite approach: we make sure data is where people need it, not locked inside another dashboard.”
That’s where Inauro delivers ROI:
- Speed-to-value: Deploys in weeks, not months.
- No rip-and-replace: Uses existing telematics data, no need to rip and replace.
- Efficiency gains: Cuts manual admin and reporting.
- Future-focused: Prepares fleets for AI-driven decision-making.
Dashboards vs decisions: which one is right for you?
For logistics managers and CIOs, the choice is clear:
Choose Samsara if dashboards and visibility are all you need.
Choose Inauro if you want automation, interoperability and AI readiness.
With Perspio™, fleet data becomes the foundation for predictive, scalable operations.
To see Perspio™ in action, book a call today.
